Guests who review on Booking but not Google are invisible to future direct bookers.
✓ You have 70 more Google reviews than Booking.com — strong direct-booking signal. Keep growing Google visibility to reduce OTA dependency even further.
How complete and optimized your Google Business Profile is:
Hotels with complete Google Business Profiles get 2x more clicks and 35% more direction requests.
Google-certified virtual tours that boost your Maps listing visibility by up to 2x.
Convert Booking guests into Google reviewers — closing the visibility gap.
More Google visibility = more direct bookings = less OTA commission.
Choose the level of insight that fits your needs.
See how Biasutti Hotel can turn Booking guests into direct bookers.
Get the Full Audit — €49