Balconata 2.0 Banqueting & Accommodations — Digital Visibility Audit

636

Google Reviews

636

Booking Reviews

Google Lead

3.6/5

Google Rating

62/100

GBP Score

Google vs Booking Review Gap

Guests who review on Booking but not Google are invisible to future direct bookers.

Google Reviews

636

Booking Reviews

636

✓ Your Google and Booking review counts are balanced — a healthy foundation for direct bookings.

INDUSTRY ESTIMATE

Estimated annual OTA commission you're paying

€14,984

~381 annual Booking guests × €95/night × 2.3 nights × 18% commission

Want YOUR exact numbers instead of the industry estimate? Get the €49 audit →

€41

Per day to OTAs

€39

Commission per booking

1×

More OTA than direct

What you could save with stronger direct booking presence

€4,495/year

Converting just 30% of OTA guests to direct bookings (114 guests/year)

🔍 Google Business Profile Score

How complete and optimized your Google Business Profile is:

/100

Needs Work

✅ 15+ photos on website

❌ Virtual tour / 360° experience

✅ Phone number on website

✅ Check-in times or hours listed

❌ Structured data for SEO

✅ Social media links on website

Hotels with complete Google Business Profiles get 2x more clicks and 35% more direction requests.

How We Help

360° Virtual Tour

Google-certified virtual tours that boost your Maps listing visibility by up to 2x.

Review Strategy

Convert Booking guests into Google reviewers — closing the visibility gap.

Direct Bookings

More Google visibility = more direct bookings = less OTA commission.

📋

Go Beyond the Free Audit

Choose the level of insight that fits your needs.

€100

€49

Strategy Report

6-page PDF delivered by email

✓ Google vs Booking vs TripAdvisor analysis

✓ Top 5 competitor benchmark with charts

✓ GBP completeness score + missing features

✓ Custom 3-step action plan

✓ Revenue impact estimate

Get Strategy Report →

MOST VALUE

€500

€249

CORA — The Execution Kit

7 ready-to-deploy assets. Built from your live hotel data.

✓ Everything in the Strategy Report, plus:

✓ Google Business Profile description (paste-ready)

✓ Schema.org JSON-LD markup for your homepage

✓ Review-request email sequence (×3 emails)

✓ Meta tag rewrites for your 5 key pages

✓ Google Ads starter pack (5 ad variants)

✓ Meta Ads starter pack (3 ad variants)

✓ 30-day action calendar — week by week

Get CORA →

One-time payment. No subscription. No strings attached.

From a client

"We didn't know our site was loading in 7 seconds. Fixed it in a week — direct bookings went up noticeably."

— hotel owner, after the €49 audit

WhatsApp Flavia

Not happy? Full refund within 7 days — no questions asked.

Watch: What These Numbers Mean

Ready to Close the Gap?

See how Balconata 2.0 Banqueting & Accommodations can turn Booking guests into direct bookers.

Get the Full Audit — €49

🚀 Our Services & Pricing